Madison’s First Blueroof is at NoVo — Here’s Why That Matters

August 1, 2025

Smarter Roof, Greener Living: NoVo Leads the Way in Madison Apartments

At Stone House Development, we're building apartments in Madison that are smart and sustainable. That’s why we’re proud to introduce a feature you won’t find anywhere else in the city: Madison’s first-ever blueroof, right here at NoVo Apartments.


This innovative system is more than just a roof—it's a step forward for environmentally responsible urban living. Curious? Let’s dive into what a blueroof is, how it works, and why it’s a game-changer for Madison apartments.

What Is a Blueroof?


A blueroof is a cutting-edge roofing system designed to capture and temporarily store rainwater during storms, then release it gradually into the drainage system over time. Think of it as a smart sponge for your building—one that plays a major role in reducing urban flooding and keeping local waterways clean.

Unlike green roofs that absorb water through vegetation or traditional roofs that funnel it quickly into the sewer system, a blueroof holds the water and manages its release, easing the strain on city infrastructure and preventing runoff overload during heavy rainfall.


Why It Matters: Madison’s First Blueroof


Being the first to bring a blueroof to Madison is a point of pride. This isn’t just a trendy feature; it’s a powerful solution for managing stormwater in an urban setting, which is especially important in a city surrounded by lakes and known for its variable weather.

By installing the city’s first blueroof, NoVo is helping:


  • Reduce localized flooding during storms
  • Protect Madison’s lakes and rivers by minimizing pollutant-filled runoff
  • Lighten the load on city drainage systems
  • Set the standard for eco-conscious developments


This makes NoVo more than just a beautiful place to live—it makes it a part of something bigger.

Sustainability at NoVo: More Than Just a Roof


While the blueroof is a major milestone, NoVo’s eco-forward features don’t stop there. Residents enjoy:


  • Green roof
  • Energy-efficient appliances
  • Solar PV system
  • Recycled Materials
  • Water efficient plumbing fixtures
  • On-site recycling
  • Energy-efficient building envelope
  • High-efficiency HVAC system
  • Work with Focus on Energy’s design assistance program
  • Walkable access to neighborhood businesses and transit


Living at NoVo means you’re choosing a home that’s as smart and future-focused as you are.

Looking for Madison Apartments That Make a Difference?


Whether you’re new to town or just looking for your next favorite place to live, NoVo Apartments in Madison offers a lifestyle that’s connected, comfortable, and conscious. Ready to be part of something innovative? Reach out to Stone House Development today to tour NoVo—Madison’s first community with a blueroof—and discover why it’s one of the best apartments in Madison.

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